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Odin for Wholesaling

Bulk orders, handled without the bulk work.

Distribution businesses process large volumes of orders, price updates and customer portal requests across ERPs and buyer systems. Odin handles the repetitive entry on screen, so your team can focus on customers and margins.

  • Works in your existing software
  • Act or Guide
  • You stay in control

Reconcile this month's invoices against the bank export and flag anything unmatched

Act Guide Sees this screen only when you start
  • Opened the bank export
  • Matched 212 lines to invoices
  • Flagged 3 items for your review

The everyday grind

Where wholesaling teams lose their hours.

  • Order entry by hand

    Purchase orders arrive by email, PDF and portal, and all need entering.

  • Price list updates

    Supplier cost changes ripple through hundreds of items and customer lists.

  • Retailer portals are demanding

    Each buyer has its own portal, rules and chargebacks.

  • Collections take persistence

    Overdue invoices need polite, steady follow-up.

How Odin helps on screen

Press a key. Odin takes it from there.

Examples of what members ask Odin to do in the tools this industry already relies on.

Act mode

Odin does it

  • “Enter this morning's emailed purchase orders into NetSuite, check stock and confirm ship dates back to each customer.”
  • “Apply the latest supplier cost changes to your item list and update customer price levels per your margin rules for review.”
  • “Upload shipping documents and invoices to each retailer's supplier portal and record any chargebacks.”

Guide mode

Odin shows you

  • “Walk a new customer service rep through order entry in your ERP.”
  • “Show a sales rep how to look up stock and pricing for a customer.”
  • “Guide you through a retailer portal's compliance settings.”

Works on screen in tools such as

  • SAP Business One
  • Oracle NetSuite
  • Microsoft Dynamics 365
  • Epicor Prophet 21
  • Acumatica
  • Excel
  • EDI portals
  • Retailer supplier portals
  • QuickBooks
  • Salesforce

Product names are trademarks of their respective owners and are shown only to illustrate the kinds of software Odin can operate on screen. No affiliation or endorsement is implied.

Workflows

Ready-to-run workflows for your team.

  • Workflow

    Order entry

    Orders from every channel entered and confirmed.

  • Workflow

    Price maintenance

    Cost and price updates applied consistently.

  • Workflow

    Retailer portal admin

    Documents uploaded and chargebacks tracked.

  • Workflow

    Collections

    Reminders drafted and payment status updated.

  • Workflow

    Purchasing

    Reorders prepared from stock levels.

  • Workflow

    Customer onboarding

    Accounts, terms and price levels set up.

Swarms and portfolios

New accounts, discovered every cycle.

Swarms research retailers, contractors and businesses that fit your product lines and territories, and surface new account opportunities. Build a portfolio of distribution businesses in the same category and territory, with no exclusive zones.

  • Account discovery by product line
  • Supplier and product research
  • Same-category distribution portfolios

Territory

One region

Category

Same type

Assets

Unlimited

Specialists

Experts in wholesaling, on call.

Bring any of these specialists into your Odin workspace. They share your context, so you never start from scratch.

  • Inside sales rep

    Drafts quotes and follow-ups.

  • Pricing analyst

    Keeps margins healthy as costs change.

  • Buyer and planner

    Plans reorders and stock levels.

  • Credit and collections specialist

    Manages receivables with care.

  • Retail compliance coordinator

    Keeps portal requirements on track.

Security and compliance

Respecting the rules of your industry.

  • Credit decisions and payment terms remain with authorized staff.

  • Price changes can be staged for approval before going live.

  • Odin uses each person's ERP and portal access.

  • Customer and supplier data stay in your systems of record.

Always, in every industry

  • Odin sees the screen only when a member starts a task
  • A Stop button and stop shortcut that halt Odin instantly
  • Passwords, payments and confirmations wait for a person
  • Actions limited to the member’s own access

These notes are general guidance, not legal or compliance advice. Your organization remains responsible for meeting its own obligations.

Read about Odin security →

What changes

The difference teams notice first.

I

Faster order turnaround

Orders confirmed the same day.

II

Accurate pricing

Cost changes reflected correctly.

III

Fewer chargebacks

Portal requirements met consistently.

IV

Healthier receivables

Follow-up happens on time.

Wholesaling FAQ

Questions we hear often.

Can Odin enter orders from PDFs and emails?

Yes. Odin reads the order on screen and enters it into your ERP for review.

Does Odin work with EDI portals?

Odin works on screen in web portals and desktop tools your team uses.

Can I build a portfolio of distribution businesses in one region?

Yes. Odin never imposes exclusive territories.

How much does it cost to start?

Odin is free to start with a generous free tier. Paid plans add capacity and support, and you only pay for extra usage beyond your plan.

Odin for Wholesaling

Hand off the busywork. Keep the craft.

Download Odin, open the software you use every day, press your shortcut and watch the first task get done.